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I'm between this and Theranos as my favorite scam to come out of venture capital buttholes for sure
Raw water is somewhere around there too but I don't think it was ever as big of a grift
No, basically a fad where people tried advocating for untreated water (see the section on bottled products)
https://en.m.wikipedia.org/wiki/Raw_water
I remember seeing some videos a while back of entrepreneurs trying to make it the next hip thing for silicon valley schmucks
Edit: NYT article for further entertainment
To be fair to capitalism here (ugh why you make me do this), the Juicero was 100% a failure. The market decided that this monstrosity was not necessary and it went under at alarming speed. No amount of marketing wank could save this thing
https://www.youtube.com/watch?v=_Cp-BGQfpHQ
AvE did a fun lil' breakdown of it a while ago
this video is great, one of his best ever for sure, I love how it's like he can't believe the over-engineered mess that he's seeing... he's amazed at how amazingly well-made that thing is, and yet how superfluous all of these top-quality components are
Yes! His other takedown where he hacks it into "working" is also great. The amount of overengineering put into what is just a fancy press is absurd. No wonder it costs so much.
that was one of my new favorites, right up there with the festool saw
I’ve heard of this thing a long time ago, when I watched a review of terrible products. I can’t believe I remember it lmao. This thing was terrible because it’s just bagged juice, rendering the actual machine useless (it just squeezes the bag). Furthermore, you are forced to buy their brand of juice bags, so the prices of juice bags are really high.
The AvE breakdown video is excellent. He's a veteran mechanical engineer and pointed out all the ways it was stupidly over-engineered. At the price point they sold it for they were losing at least a few hundred dollars because they clearly took a first draft design to squeezing and didn't bother to optimize the design at all, just went for more and more over the top engineering.
My refrigerator, my toaster, my microwave, my oven... It's great! I love to get a pop-up notification on my iPhone telling me my food is done microwaving, there's no humanly possible way to alert my to this fact otherwise.
Someone pointed out that due to the "venture capital" model, they were actually trying to make a juicer that crushes fruit, which would be cool, but after millions of dollars they couldn't do it. So they did this fucking bag thing to try to avoid total collapse.
The 'Juicero', a failed startup from 2017 that was basically a juicer, but it could only 'juice' pre-fabricated proprietary packets from the Juicero company. If I remember correctly, the thing had to be connected to the internet to even work at all, and the 'pressing' wasn't any better than you could do with your own two hands. On top of that it cost like 400 dollars at its cheapest.
If I recall, it's exorbitant price was largely due to the fact that almost every part in it was extremely sturdy and even fucking machined, which made the thing really heavy and extremely durable, but still doesn't change the fact that it was utterly useless
̳̳̼̟̮ͨ́ͫ͜͠͠͞͞P̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞L̳̳̼̟̮ͨ́ͫ͜͠͠͞͞A̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞S̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞T̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞I̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞C̳̳̼̟̮ͨ́ͫ͜͠͠͞͞ ̳̳̼̟̮ͨ́ͫ͜͠͠͞͞I̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞S̳̳̼̟̮ͨ́ͫ͜͠͠͞͞ ̳̳̼̟̮ͨ́ͫ͜͠͠͞͞F̳̳̼̟̮ͨ́ͫ͜͠͠͞͞A̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞N̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞T̳̳̼̟̮ͨ́ͫ͜͠͠͞͞A̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞S̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞T̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞I̳̳̼̟̮̳̳̼̟̮ͨ́ͫͨ́ͫ͜͜͠͠͞͞͠͠͞͞C̳̳̼̟̮ͨ́ͫ͜͠͠͞͞ :agony-deep: