Yes. Cultural symbols can be very strong and very motivating, which is why capitalists have put so much time and energy into disrupting the means by which we create, reify, and interact with them.
A symbol as simple, ingrained, and significant as “skull = death” will now be a commodified element for the brand guide of an ad campaign to target a statistically identified marketing demographic cluster, which some shitty marketing startup running out of Oregon has oh-so-wittily titled “Witches & Bitches” based on some obscure AI algorithm which claims the “anonymized” health data they just bought en masse indicates these people have an interest in countercultural clothing
And if this algorithm can provide a 10% YOY increase in click through rate KPIs these trust fund tech bros will make millions off of Witches & Bitches
Yes. Cultural symbols can be very strong and very motivating, which is why capitalists have put so much time and energy into disrupting the means by which we create, reify, and interact with them.
A symbol as simple, ingrained, and significant as “skull = death” will now be a commodified element for the brand guide of an ad campaign to target a statistically identified marketing demographic cluster, which some shitty marketing startup running out of Oregon has oh-so-wittily titled “Witches & Bitches” based on some obscure AI algorithm which claims the “anonymized” health data they just bought en masse indicates these people have an interest in countercultural clothing
And if this algorithm can provide a 10% YOY increase in click through rate KPIs these trust fund tech bros will make millions off of Witches & Bitches