cow milk is one thing since you need to actually dry it first, but plant milk is literally just a concentrate that they add water to even when they don't need to
I don't think that's necessarily true. Like, yes, at the basic level, plant milk is just a mixture of plant concentrate and water, but depending on the process required to get the desired flavor and consistency, it might be more complicated than just mixing two things together. I think your premise is valid, I'm just saying that I wouldn't be surprised if plant milk from concentrate is harder to get right than having it mass manufactured in a controlled setting. With how fickle consumers are, you can't take the risk of putting out a product that isn't exactly what people are expecting. They just won't buy it. Woo capitalism, love consumer choice.
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cow milk is one thing since you need to actually dry it first, but plant milk is literally just a concentrate that they add water to even when they don't need to
I don't think that's necessarily true. Like, yes, at the basic level, plant milk is just a mixture of plant concentrate and water, but depending on the process required to get the desired flavor and consistency, it might be more complicated than just mixing two things together. I think your premise is valid, I'm just saying that I wouldn't be surprised if plant milk from concentrate is harder to get right than having it mass manufactured in a controlled setting. With how fickle consumers are, you can't take the risk of putting out a product that isn't exactly what people are expecting. They just won't buy it. Woo capitalism, love consumer choice.