(Don Draper impersonation)

Imagine...a patient laying down on a bed, waiting on the soothing comfort of a visiting family member. In comes their hard-hat Johnny, who after barging in rips out his own uncle's IV bag and starts sucking the soul out of it. He lets go of the shriveled depleted IV bag as he watches life seep out of his uncle's visage. That, good gentleman, is the tagline,

"Don't do the unthinkable, grab a Drinkable®"